Privacy Policy
Effective Date: January 1, 2026
Dena Group ("we," "us," "our," or "Company") operates the website denagroup.co.nz (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our Site.
Please read this Privacy Policy carefully. By accessing and using denagroup.co.nz, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.
Information We Collect
We may collect information about you in a variety of ways depending on how you interact with our Site:
- Personal Information: Name, email address, phone number, and any other information you voluntarily provide when contacting us or registering on our Site.
- Technical Information: IP address, browser type, operating system, referral source, and the pages you visit on our Site.
- Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar tracking technologies (see Cookie Policy section).
- Usage Data: Information about how you interact with the Site, including clicks, time spent on pages, and user journey analytics.
How We Use Information
We use the information we collect for the following purposes:
- To provide, operate, and improve the Site and our services.
- To conduct analytics and understand user behavior and preferences.
- To track affiliate referrals and process affiliate commissions from partner casinos.
- To respond to your inquiries and provide customer support.
- To send promotional content, newsletters, and updates (with your consent where required).
- To comply with legal obligations and protect against fraudulent activity.
Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance user experience and gather analytics:
- Essential Cookies: Required for Site functionality, security, and basic operations.
- Analytics Cookies: Track user behavior and Site performance to improve our services.
- Affiliate Tracking Cookies: Monitor referrals to partner casinos and ensure proper commission attribution.
- Marketing Cookies: Enable retargeting and personalized advertising across platforms.
Opt-Out Options: You may disable cookies through your browser settings. Please note that disabling cookies may affect Site functionality. You can also opt out of analytics tracking through your browser's "Do Not Track" feature or by using third-party opt-out tools.
Third-Party Links
Our Site contains links to third-party casino operators and affiliate partners. We are not responsible for their privacy practices, data collection, or the content on their websites. We strongly recommend reviewing the privacy policies of any casino or third-party site before providing personal information or engaging in gambling activities.
Any interactions with linked casinos or partners are governed by their respective terms and privacy policies, not by this Privacy Policy.
Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- New Zealand (Privacy Act 2020): You have the right to access, correct, and request deletion of your personal information. You may lodge a complaint with the Privacy Commissioner if you believe your privacy rights have been breached.
- European Union/United Kingdom (GDPR/UK GDPR): You have rights to access, rectification, erasure, data portability, and the right to object to processing.
- United States (CCPA): California residents have rights to know, delete, and opt-out of the sale of personal information.
To exercise any of these rights, please contact us at the address provided below.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Affiliate tracking data is typically retained for accounting and compliance purposes in accordance with applicable legal requirements. You may request deletion of your information at any time, subject to legal obligations.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
Email: privacy@denagroup.co.nz
Website: denagroup.co.nz
Jurisdiction: New Zealand
We will respond to your inquiry within 20 working days or as required by applicable law.
Last Updated: January 1, 2026